On Greasemonkey, DVDs and Beyond
I don't know if you caught it but Aaron (Greasemonkey) and I had a pretty good conversation the other day about his application which led to some pretty wise words (mostly from him).
But back to the point, it generalizes to this: in a highly digital marketplace, there is no longer any practical downside to stealing. In meatspace, duplicated cassettes or CDs aren't as good as the real ones, and don't come with the liner notes. Outright stealing is risky and can lead to arrest. Borrowing means that you eventually have to return. These downsides evaporate online. MP3s are just as good no matter how many copies you make, you can get the liner notes (better ones) at allmusic.com (without looking at ads with a handy greasemonkey script), and it's virtually impossible to get caught.
And more...
On the other hand, this will only go so far, and I think that businesses will have to invent value-adds over raw data that will justify watching an advertisement or paying a subscription fee, such as really good UIs or prizes interspersed in the ads.
Lastly, I think there will probably be laws very soon that make it illegal in a black and white way to scrape content off a site, or scrape away its ads. People who do it, or distribute devices to do it will get in serious trouble.
Note that I don't think GM qualifies because it was not created for this purpose. This is similar to betamax not being created to enable illegal copies, but that simply being one of it's many potential uses.
All very wise words and in more ways than one I agree entirely. The thing is with the move to digital sometimes the rip-off is actually "better" than the original. For example, an illegal MP3 doesn't contain crippling DRM but is free to use on any device you own. To get the same level of flexibility from legal music downloads you need to pay for the file and then go through the hassle of cracking the DRM, making the whole concept of "legal download" fall apart...
This reminded me of my recent UK trip when our business partner Andy and I decided to watch the newly released "The Incredibles" DVD (which I had earlier seen in the plane) -- as always with Disney the thing was filled with a good 3 minutes of unskippable (on most players anyway) ads for other movies. Now I like watching trailers to 20 year old re-re-released films as well as low quality knock-offs as much as the other guy but do you think that the guy that buys the DVD for $2 in a Cairo side-street will need to endure that? I also doubt that pirated DVDs try to scare the crap out of you with those nice little FBI warnings. -- So let me get this straight, I buy the thing full price, have to watch ads AND you're threatening me? No wonder I'm your client...