If you own Squeeze 4.0 you can upgrade to 4.2 for free apparently. Promises of On2 support were somewhat exagerated as it comes as a plug-in costing an additional US$179.00 -- ambiguous marketing, certainly not...

The On2 VP6 Pro Plugin for Sorenson Squeeze 4.2 is the professional's choice for delivering high-quality video compression for Flash 8. VP6 Pro provides superior video quality as compared to Sorenson Spark Pro. Sorenson Squeeze 4.2 seamlessly incorporates the VP6 Pro plugin to optimize both the quality of your video and simplicity of your workflow.

With already decent Flash 8 tools and On2's own (newly acquired) Flix software going for US$249.00 (or US$149.00 if you go for their budget option) it would look as if Sorenson is facing an uphill struggle in the Flash 8 arena. If you haven't been introduced to the quality jump the new On2 codec brings to Flash 8 click here.

With Google (happy 7th birthday) moving from a propriatery plug-in to a Flash player for its Google Video service the era of Flash video is just beginning. Flash has already proven itself worthy as a robust audio playback tool and it certainly has the potential to make embedded Quicktime or Windows Media players redundant for video.